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Operation Word of Mouth
The Office of Strategic Planning
of the City of Buffalo recently launched a a new project called "Operation
Word of Mouth."
A study prepared by Paula Rosner, the Economic Development Planner,
using data from a consumer survey prepared by Goldhaber
Research Associates, showed that, 51% of suburban residents and 78%
of city residents regularly patronize restaurants located in the City and
that almost seventy percent of the respondents obtain restaurant information
by word of mouth.
In response to these findings, Paula Rosner started "Operation Word
of Mouth."
Specially designed Post Cards are being distributed to all Buffalo
Restaurants.
It' simple to use and just takes a moment.
When dining at a Restaurant in Buffalo,
Enter a friend's name and address and sign it.
The restaurant takes care of the rest.
If a restaurant has not gotten these cards yet, they can be picked
up at several locations:
Office of Strategic Planning, 920 City Hall, 851-5032
Buffalo Economic Renaissance Corp., 617 Main St. 2nd Floor,
842-6923
Apollo Small Business Resource Center, 1346 Jefferson
Ave. 881-4086
For further information, contact Paula Rosner, Economic Development
Planner, Office of Strategic Planning, City of Buffalo, 851-5032
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